Procter & Gamble liked the Lulu’s Room theme so much, they decided to use it for a second teen based contest the following year.
This contest takes place in Lulu’s hotel room, which ties into the grand prize – a trip for 2 to New York City. The flash home page included some fun animation, but really emphasized the whole reason for the site – entering the contest.
Role: Lead designer and flash animation
Agency: Grey Interactive